Description: This article is based on a presentation made by Jim Campbell at the Annual Conference of the Professional Insurance Marketing AssociationPIMAon banks in todays insurance distribution landscape. From News Direct, September 2005, Issue No. 51.

Description: Discussion of the ways carriers can deliver a direct to consumer offering in a way that benefits, rather than alienates, the advisor channel.

Description: Overview of call center and digital sales platforms for the development of distribution strategy in the individual insurance market.

Description: This article presents the idea that a New Product Notebook, which contains all of the aspects of a product's development and is accessible to all involved, can make the product development process more efficient.

Description: To better understand the product development process and practices currently used at insurance companies, the Society of Actuaries Marketing and Distribution Section Council initiated a Product Development Survey in the summer of 2006. The goal of the survey was to identify company practices for product development by asking individuals with product implementation responsibilities about the process followed at their companies. For this survey, the “product development process” was viewed holistically – encompassing everything from how ideas are generated through to how products are monitored post-launch. Also, all aspects of the product development process were considered – marketing, actuarial, underwriting, finance, customer service, IT, legal/compliance, etc.

Description: Feature article discussing how the insurance industry can better serve the middle income sector. The author cites LIMRA's latest study on personal ownership of life insurance which reveals an under-served and poorly served market. Improvements in marketing, distribution, and the issue process are the keys, in the author's opinion to improvement.

Description: Read the July 2020 issue of NewsDirect published by the Marketing & Distribution Section. Newsletters provide practical information for the working actuary, articles on trends that impact sections and news about section activities.

Description: There are two key trends in the preneed and final expense insurance market, the first being small independently held preneed insurance companies presenting attractive acquisitional benefits and secondly, changing consumer attitudes may drive increased final expense activity in the future.

Description: This article discusses how outsourcing, if properly structured and managed, can have a positive impact on shareholder value.

Description: Message from the section chairperson about upcoming section sponsored events.